Ready for an inconvenient truth that’s hard for every writer to swallow? You will likely never come close to being as good at proofreading and editing your work as a fresh, unbiased set of eyes (i.e. someone else) is. This is the key reason why writers need a copy editor.
Not only will a copy editor help clean up any spelling and grammatical errors, they could very well save your reputation in a number of ways, such as:
1. Protect Your Image
Whether you’re producing marketing content for your business or writing a research paper, you need to realize that every word that you put out there and that has your name attached to it will affect how other people see you. Nothing will turn customers and professors off more than reading copy that’s riddled with spelling errors, fact errors, or that just doesn’t seem to make a whole lot of sense. You need a copy editor to step in and make the necessary changes to your work so that it not only looks great, but so that your flow of information makes sense. Your ultimate goal in being a persuasive writer is to make your content as easy to read and understand as possible, no matter the audience that you’re writing for.
2. Prevent Potential Disasters
Especially if the content that you’re producing offers medical information or some form of DIY instructions, then it is absolutely necessary for the safety of your readership—and the safety of your pocketbook—that you have that content checked out. Nothing can be more damaging to you personally and professionally than having someone injured either directly or indirectly as a result of reading your content. You can quickly become emotionally and financially drained, and no longer able to continue on the path that your content was trying to pave the way for.
3. Save on Page Layout
Switching to a more light and upbeat reason as to why you may need some editing services, hiring an editor to go through your content can help you streamline your production process. Professional copy editors often know or have a good feel for whether or not the addition or removal of a certain word will have a drastic and/or costly affect on the page layout and/or word count restrictions. Whether you’re a small business owner or a starving student, every dollar and word counts, and the inclusion or removal of an unnecessary word or line can save you time and money, thereby leading to the results you’re looking to gain.
4. Achieve Your Goals
On that note, last but not least, you need a copy editor if you want to achieve your goals. Your goal may be earning your degree, being selected for a special project at work, or building up your online blog readership. Whatever the goal may be, your copy editor is there to thoroughly inspect your content and make sure that it’s easy to understand, clear, eloquent, and well thought out. Having it edited properly, you come out looking as polished and professional as you possibly can, which directly impacts just how quickly you’ll be able to achieve both your professional and personal goals.